Women’s Rugby World Cup 2025 has blasted out of the blocks, and Rugby Bricks is right in the thick of it. From #10s pulling the strings to #15s coolly clearing their lines, players across almost every squad (all but three by our count) are choosing Rugby Bricks tees on the biggest stage in the women’s game. That’s not a coincidence. It’s trust, built kick after kick.
This tournament is already historic. The opener at Sunderland packed in a record 42,723 fans, setting the tone for a month of sold out stands and soaring interest. And it’s not just bums on seats: the BBC’s coverage recorded a peak of 2.4 million viewers on BBC One for England vs USA, plus 600,000 streams on iPlayer; across the opening weekend, 4.6 million people tuned in live. With the final projected to be a complete sell-out at Twickenham, an 82,000-strong crowd that would make it the most-attended women’s rugby match in history, the women’s game is undeniably booming. Ticket sales are tracking at pace too, with organisers announcing 375,000+ sold across the 32 games, over three times the 2021 edition.
Amid that momentum, we’re incredibly proud of the players trusting Rugby Bricks. Here are just some of the names our community will recognise from this World Cup:
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England: Emma Sing
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USA: Kristin Bitter
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Australia: Lori Cramer
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Canada: Julia Schell
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Fiji: Luisa Tisolo
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Scotland: Beth Blacklock
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Wales: Lleucu George
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New Zealand: Ruahei Demant
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Spain: Amalia Argudo
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Ireland: Stacey Flood
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Japan: Ayasa Otsuka
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Italy: Emma Stevanin
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South Africa: Libbie Janse van Rensburg
Different countries. Different playing styles. One common thread: when matches are decided by inches and milliseconds, kickers reach for gear they trust.
Why athletes keep choosing Rugby Bricks
Consistency under pressure. Whether it’s a sideline conversion at dusk or a heavy match ball on a wet pitch, the profile and stability of our tees help deliver repeatable strike points.
Built with kickers, for kickers. Our community fuels every design tweak, feedback from elite and emerging kickers alike lives in these tees.
Global footprint, local feel. From Auckland parks to Brighton’s American Express Stadium, the same tee you train with is the tee they’re using on TV. That’s powerful, for confidence and for the craft.
The tournament is delivering on and off the field
This World Cup has already served up storylines that capture why we love the game. USA’s epic 31–31 classic against Australia lit up Pool A and showed how courage and clarity can shift a campaign’s trajectory in 80 minutes. And how about Samoa? Harmony Vatau’s kick delivered their first World Cup points in 11 years, more than a moment; it was a marker that they belong on this stage. These sparks, alongside the big-gun performances from the likes of England, New Zealand and France, are building a tournament that looks and feels bigger than anything we’ve seen before.
For Rugby Bricks, this is why we do what we do. When Emma, Kristin, Lori, Julia and the rest of the crew step up to the mark with the cup on the line, they’re not just repping a product, they’re carrying the work of designers, coaches, physios, volunteers and teammates who have lifted the women’s game to this point.
From community ovals to a sold-out Twickenham, we’re honoured to be part of the journey. Here’s to the players, the fans, and a world game that’s finally getting the global stage it deserves.